Willie Creek Pearls

Willie Creek Pearls offers the complete pearl experience, from telling the story of history and pearling in Broome to educating thousands of visitors a year about modern-day Pearling, right through to commercial pearl farming and jewellery manufacture. They are passionate about every part of the unique story of the Pearl of Western Australia, from shell to showroom. They are dedicated to delivering unique and memorable tourism, retail and hospitality experiences to all of their visitors. After its humble beginnings in Broome and over 30 years of operation, Willie Creek Pearls proudly remains a family-owned and operated business. You can find Willie Creek Pearls Showrooms at seven locations across Broome and Perth, where their expert staff await to offer you a warm welcome and share their fascinating knowledge on nature’s true gem, the pearl! They invite you to join them on one of their many unique pearl experiences, including their famous Willie Creek Pearl Farm Tour, a journey back in time at Pearl Luggers or even to harvest your very own pearl in Perth at Elizabeth Quay. They look forward to taking you on a journey of pearl discovery.